Noma is a Japanese-inspired furniture brand creating calm, minimalist pieces in honest materials, shaped by the balance between space and structure.
The brand design is built to feel like stepping into a quiet Japanese room: calm, warm and carefully stripped back. Everything works from the same principles as the furniture: soft geometry, honest materials and plenty of space around things. The wordmark is a clean, rounded sans serif set with generous letterspacing, echoing ma (間), the Japanese idea of the space between objects, so the logo never shouts. It just sits confidently in place.
